Aug the 7th
By Helen Spendlove
Posted In: News
Expansion signals continued commitment to high growth retail market in China
Eurostop, a leading supplier of retail management and EPOS solutions for the Fashion, Footwear and General Merchandise sectors, has opened a new office in Xiamen, a major city on the southeast coast of the People’s Republic of China. The opening of brand new premises will provide sales, support and product development throughout the Fujian province. It follows the success of the company’s Shanghai operations which has resulted in Eurostop winning high-profile customers in the region including Charles and Keith, ERKE, Satchi, Macalline and Yalu. The deal with international sports brand ERKE alone saw Eurostop systems deployed in 7,000 outlets across China in just four months.
Hew Poh Yin, who heads up Eurostop’s new office in Xiamen, commented, “Our new office is strategically located in the district where some of China’s largest retailers are headquartered. Eurostop’s Xiamen operation will serve local retailers and the growing demand for luxury goods from an increasingly prosperous Chinese population.”
According to the National Bureau of Statistics of China, the growth rate of GDP in the region was 7.6% in the first half of 2013. Industry experts also claim that Chinese individuals whose personal assets exceed $2 million have yet to spend their money on luxury goods and services.
Richard Loh, Managing Director of Eurostop, concluded, “China represents a very ebullient market in an otherwise sluggish retail sector. Growth in the region has been truly explosive and is set to continue even further. Now more than ever, retailers need fully automated systems that facilitate their stock control processes and capture accurate, meaningful sales data to create powerful promotional campaigns that drive new revenues. Our office in Xiamen underlines our continued commitment to China by offering retailers in the region a strong, local support network backed up by the latest technology.”